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A jacket potato with tuna mayo and rocket

inspiration

For the love of… jacket potatoes

September 29, 2025 • In British

When it comes to comforting British classics, there's nothing quite like a jacket potato. More than just a spud, it's a tasty foundation for a whole world of flavour. Whether you want to go classic (it’s beans and cheese for us), or you want to spice up your life, it’s always a proper hug on a plate.

The great thing about jacket potatoes is that you can fill them with just about anything you fancy. Think tuna mayo, leftover chilli, simple Cheddar… (almost) anything goes! And let's be honest, they're so easy to make and affordable too – the perfect no-fuss meal when you want something deliciously comforting.

Want to know exactly how to get the perfect crispy skinned jacket potato with the ultimate fluffy middle? Check out our recipe for the oven and air fryer. And discover our favourite jacket potato fillings.

The ultimate jacket potato recipes

The key ingredient to a good oven-baked jacket potato is time – leave it to cook and you’ll always get the perfect mix of crispy and fluffy.

Short on time? This air-fryer recipe has got you covered. Pop it in the microwave beforehand to speed up the cooking process even more – a spud-tacular shortcut!

A healthy twist, or simply a tasty option for when you want to mix things up. Sweet potatoes work so well with lots of toppings – one of our favourites is this recipe, starring avocado and queso fresco.


Our favourite jacket potato fillings

With a few tasty filling options up your sleeve, a jacket potato is an easy way to keep things interesting in your weekly recipe repertoire. Here are our four favourites…


Then explore some comforting classics…

More ways with baked potatoes

Fancy getting creative? We've got plenty more brilliant ways to cook with baked potatoes, from cheesy potato skins to a delicious baked potato soup.

Which potatoes are best for jacket potatoes?

For the ultimate jacket potato, the best varieties are floury and starchy. Once baked, their high starch content breaks down to create a light, fluffy, and dry interior, with a wonderfully crispy and golden skin. Here are our top recommendations:

Maris Piper

This is often considered the gold standard for jacket potatoes in the UK. It's a versatile, floury potato that delivers that perfect, fluffy texture and crispy skin.

King Edward

A classic British choice. King Edward potatoes are floury and have a distinctive, pale skin with pink patches. They bake up beautifully with a light, airy centre.

Baking potatoes

Many supermarkets will simply label potatoes specifically for this purpose, so are almost always a floury variety and are a reliable choice.

More potato recipes